If you have started reading this guide, chances are that you have heard about the term UX and how UX plays an important role in your day to day life. Many of us have the misconception that user experience is all about making the aesthetics (Look and feel) of a website but that’s not the case. There are also a few common myths surrounding user experience which will be unraveled in this UX guide.
Myths About User Experience
- UX design is all about the look and feel of the website
- UX design is a step in the process
- UXD is about the digital product
- UXD is about the user & usability
After you have finished reading through our short UX guide, you will have a fair understanding of all of the covered topics and also the Myths surrounding UX are no longer myths but demystified knowledge points.
- What is the user experience?
- What does user experience design mean?
- What is good user experience?
- What is a user experience designer job?
- How do you create a good user experience?
- What are UX best practices?
UX Design is about enhancing customer satisfaction and loyalty by delivering a positive experience at all of the touch-points customer experiences while interacting with a company or a brand.
UX Design Helps Your Business Grow Better
Whether you are Healthcare, Ecommerce, Retail, shipping, Banking, Hospitality or any other niche, UX design can help you and your company grows. A happy customer is a key to success in any business, and without well-crafted UX design, this would be impossible to achieve.
According to a study done by Forrester Research show that a well-designed user interface could raise a website’s conversion rate by up to 200%, and better UX design could yield a conversion rate up to 400%. The metrics speak for themselves and with no further argument, it would be better to say UX should be integrated into everything your company does.